Music Video Part I

g.o.d members are grateful, reflective, cheeky and romantic, images they effectively show in first videos, “To Mother,” “Observation,” “Love and Memory,” and “After You Left Me”. Due to the success of their first album, the group released a video for their song “The Sky Blue Balloon,” a reference to their fanclub (the official color is Sky Blue). The group explores the feelings of breaking up in the song “Lie.” In 2001, g.o.d released three videos to support their third album, promoting the singles “Fool,” “Sad Love,” (featuring actors Shin Min Ah and Jo In Sung) and “Road.” 2002 saw the release of two videos: “0%” which has darker images but still retain the personality of the members, and “Letter,” which plays out the storyline of a rejected prisoner and a woman who takes note of him.