Music Video Part I

Under the name Ayumi, Iconiq released two videos, “Cutie Honey” and another for her cover of the popular Korean trot song “Wrongful Meeting” (originally performed by Kim Gun Mo in the mid-1990s). In 2010 she returned under the name Iconiq and focused on Japanese language pop music, releasing slicker videos in association her album releases. In “Change Myself,” Iconiq presents a radically different image, with short hair and makeup that shows off her delicate features. She continues featuring different aspects of her personality in “I’m Loving You,” which focuses on the use of futuristic communication devices. In “Bye Now,” Iconiq gives a nod to retro fashion, and she immediately reverses with fashion-forward style and concept in “Crystal Girl”.” For “Tokyo Lady,” Iconiq’s video makes use of artistic treatments mixed with avant-garde fashion, and her latest video, “Light Ahead” is much more subdued, using the now-familiar storyline concept to drive the song’s meaning ahead